• Interaction design for humans, corporations, and beyond

    Seasoned futurist, hypnotist, artist & entrepreneur supporting inventors in collapsing the future into the now. Booking requests via concierge@sefleuria.com

  • Our firm helps you simulate & materialize equitable alternative realities, from individual to Fortune 500. We specialize in facilitating adoption of computational & spiritual intelligence practices that reimagine culture. 

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    Our Vision

     

    Optimal allocation of resources is a timeless problem that will outlast any questions of how much labor will be compressed by developments in machine intelligence software. We engage in simulation exercises to articulate desired futures; advise on software & invention commercialization plans to help materialize it; and re-pattern belief systems that limit potential-whether human or machine. 

     

    Our aspiration is to ensure as automation & machine intelligence capabilities increase, we are facilitating development of technologies –and modes of exchange– that enable equitable distribution of resources, and contribute to a culture of generosity. 

     

    Our expertise has impacted Fortune 500 companies (e.g. Microsoft), unicorn founders, independent artists, startups (e.g. Thread Genius, acquired by Sotheby's), universities, luxury brands, inventors, and more.

     

  • Our Founder

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    Jessica S. Graves

    Our founder has a background in machine learning technology commercialization at Ralph Lauren, Fast Forward Labs (acquired by Cloudera) and Thread Genius (acquired by Sotheby’s); computational design & statistics at UChicago (licensed to Electrochaea), The Office for Creative Research, and Alvanon; and fashion design at Oscar de la Renta, Chromat & more. She speaks on Machine Intelligence & Creativity. Her creative work & artistic talent has been featured at global black box theaters, museums, TEDx events & concert halls, artist residencies, nightclubs & underground warehouses. Her academic impact includes Columbia University, University of the Arts London, ESCP & many more. 

     

     

  • As seen in

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  • Our Press

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    MODELS OF REALITY
    Jessica Graves featured in Conversation with Nadja Abt and Katharina Hausladen in print (available upon request).

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    Data Science, Machine Learning, Fashion, & The Consciousness Revolution with Jessica Graves in Conversation with Alexa Gantous on Apple & Spotify

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    2021 fashion-tech predictions

    Stores will be repurposed, virtual commerce will mature and tech companies will continue to diversify and proliferate.

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    The fashion industry’s business model is getting a tech-fueled makeover that’s ‘Zara meets Netflix’

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    As fashion resets, its algorithms should too

    As the fashion industry faces a calling for better representation, AI experts weigh in on how algorithms and artificial intelligence can contribute to blind spots.

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    “Fashion needs 'datafication' that clearly benefits fashion.” – Interview with data scientist Jessica Graves

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    How is technology shaping the fashion industry? And what comes next?

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    The Five Challenges Facing Luxury

    In October, luxury retail group Walpole hosted the London Luxury Think Tank to discuss innovation and creativity in the market.
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    Can Big Data Make Supply Chains More Sustainable?